by Caterina Christakos

Building your online real estate business takes more than designing a pretty website. It takes research, creativity, and dedication. The first thing that you need to decide on, before you build a single page of your web site is:

What is my niche?
Attempting to be the number one real estate site on the net is almost impossible. Instead we recommend that you find a highly profitable niche within the real estate market and make it your own. Once that niche proves its profitability you can begin mining some of the other real estate niches. Create your real estate online presence niche by niche and you have a real shot at drawing eager, paying customers to your business. How do you know which niche to start with?

Research.
Go to pay per click search engines and use their key word tools to see how many times each key word, phrase or niche is looked up monthly. Then find out the exact key words that people use to look up the niche you want to tap. If there are enough searches for that target market then proceed to step two. Look online and see how many other web sites focus on that niche. How many sites will you be competing against? Keep searching and testing until you find a sought after niche that hasn’t been discovered by many of your competitors.

Once you find your niche, you can think about designing your web site, using the keyword phrases that you have found to be profitable. Use them in your domain name, your title, your meta tags and within the content of your site.

About the Author:
For more real estate design and marketing tips go to: http://www.webpagedesignerforrealestate.com Caterina Christako. Written by Caterina Christakos (c)2001 for more writing tips check out: http://www.howtowriteachildrensbook.com